What is WPengine? and its E-commerce Hosting

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In this article, we are telling you about WPengine E-commerce Hosting. Using this hosting we can build or migrate a Woo-commerce online store quickly.

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WPengine E-commerce hosting? Might sound new and confusing? Let’s get to understand it bit by bit and see what it is and how is it useful for your business.

What is E-commerce?

First of all understand what E-commerce is:

Ecommerce is when you buy and sell your goods and services online. All the interactions and transactions that are held using online sources count into it. Those sources can include your direct selling channels such as through your business website, social media channels, e-mail marketing etc.

It also includes selling through third party sites such as Google shopping, custom channels and affiliate marketing with well established marketing giants such as Amazon, Etsy and Facebook to drive sales.

Kinds of E-commerce:

The 6 basic types of e-commerce are:

  1. Business-to-Consumer (B2C)
  2. Business-to-Business (B2B)
  3. Consumer-to-Business (C2B).
  4. Consumer-to-Consumer (C2C)
  5. Consumer-to-Administration (C2A)
  6. Business-to-Administration (B2A) 

What is WPengine? 

WPengine is a web hosting service that aids in developing, deploying and manage a variety of business websites on one integrated platform. It is an organized hosting provider. It helps business owners to develop a scalable and secure website solution for their IT needs.

WP Engine is a managed web hosting service that provides business owners a secure and reliable secure hosting solution for setting up their websites and applications. The advantage of developing website with WPengine is that it provides a robust platform that does not only have excellent uptime but also gets quick expert support. It offers a friendly and easy-to-use user interface for managing multiple websites making the process easy for developers.

The Need Set up your own Website for E-commerce:

The question here is why you need to develop your own business site when you can use several other third party platforms to sell your goods and services online. Like you can use Amazon or Etsy or Facebook. They are already successfully working with good reputes and can also provide much larger reach to your products and services.

  • Increased Competition:

The answer to this question is, with greater reach comes greater risk. The wider exposure you get for products and services also bring in much greater degree of competition. As, these sites provide multiple options to the same prospective consumers for the same product or service line. So, the likelihood of getting your product sold is greatly reduced.

  • Lesser Degree of control:

The second reason is the degree of control you have over the business actions and strategies is reduced to some extent. You have to agree to multiple terms and conditions before you sign up to using these third party selling options and must work according to them. And if their working algorithm changes, your offered goods and services might not appear in their search at all.

Building Up your Own Business Website:

Besides having your own website provides other great bunch of benefits which cannot be attained using third party selling sites. . You can also consider our article Do you think website development is a good career? to get further insight on this topic and to reap full benefits of having your own website.

So building up your own website is the ultimate good idea which is going to consistently benefit your business in the long run. But you will need to have a good, feasible web hosting service first which will ease the process of setting up a business site and that is where WPengine comes in.

Why do you Need WPengine for E-commerce?

Selling through e-commerce might sound promising and exciting and you decide to sell your products and services on an online platform so that it gives you more public exposure, more reach more leads and sales.

But setting up a website is a whole new process and that is slightly difficult and over whelming if you are new to this field. By this you do not only intend to expand your business, establish your online presence but are also assigned with the task to set up a whole new website for your business, too.

Combined with that you have limited time and limited resources both of which are valuable. Keeping all that in mind and to have a fast and secure way of developing the website, WPengine is one of the best options available.

Why use WPengine? 

If you want your website to be fast loading, secure and well optimized, without much burdening you, managed hosting is the choice that must be considered.

When we say that WPengine is a ‘managed’, web hosting service, it means much of the web hosting tasks and processes are pre-programmed and installed in it. In this way establishing website with it becomes easier, quicker and secure for the developer.

Trying to find the best managed WP hosting? WP Engine is the best option.

Pros and cons of using WPengine:


  • Best manages your website.
  • Easier switching and migration from the previous site.
  • Daily, automated backups of the site.
  • Built in WP plug-in updates.
  • Provides genuine and consistent performance.
  • Easy restore and recovery.
  • Free SSL (Secure Socket Layers) certificate which is an essential security measure.
  • Supports setting up multiple staging sites
  • Offers quick and ample, dedicated expert support.
  • A lot of scaling and diagnostic tools to track performance.


  • Relatively expensive
  • Some plug-in and advance features are costly for smaller businesses
  • Offers managed hosting only on shared or dedicated servers

Key features of WPengine:

Why use WPengine it’s pricey? 

Let’s look into WPengines’s prime feature to see why it is feasible to use it although it’s costly. There are many other web hosting options that are much cheaper so why is the reason to pay more for WPengine.

  1. Multiple Support Options:

WP Engine provides exceptionally quick and plenty of support when needed. There is an in-built resource center and a complete knowledge base which has pre-written and installed tutorials and documentation for user’s help and trouble shooting.

For further assistance, there are well-informed agents who are willing to respond and help whenever you approach them make setting us the site process smooth and fast. You can have24/7 access to professional experts help using live chat, e-mail or phone.

Furthermore, these support options are easily accessible from the very beginning to anyone as soon as they sign up to the user portal.

  1. Outstanding  Performance:

Price is important. Good features and instant support is important too, but for a web hosting service performance is the winning key. Dynamic performance is the crucial point that ultimately makes or breaks a web host.

WP Engine has a number of high performance features, such as:

  • WP Engine provides service to a lot of server locations.
  • It has Page Performance solution tools that test and debug your site and help improve it.
  • It provides a Content Delivery Network (CDN) service for free.
  • An additional feature by the name of GeoTarget optimizes the site for specific regions.

Is WPengine Good for E-Commerce?

WPengine is the most recent and widely used site hosting platform, and it is a feasible option to do business through e-commerce.

WordPress E-commerce is a number one CMS (content Management System) platform provided by WPengine that takes digital marketing to a whole new level with its in-built features and tools for e-commerce.

  • WPengine enhances the website functioning speed up to 40%.
  • It has an excellent load and running time that can boost sales to around 18%.
  • With the help of WPengine made website, you can develop customized product pages.
  • Easily compute sales taxes.
  • Create eye catching user interface.
  • Optimize your web pages for search engine rankings.
  • Set your own shipping costs
  • Offer multiple paying modes to customers

Another plus point is site migration (switching from older site to the new one developed with the help of WPengine) is easier, faster and free. Not only this, it comes with a 60 day money back guarantee if you are not happy (fat chance) with the outcome.

Final Words:

WPengine is a managed and professional, website development hosting solution for business organizations of all sizes and kinds. It can help you successfully establish and run a fast and secure website of your own where you can freely carry out your digital activities for the prosperity of your business.


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